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Chapter 1 advertising an introduction

  What is Advertising:-  Advertising refer to a means of communication with the user of a product or services. Advertisements are message paid for those who send them and are intended to inform and influence people who received them. Advertising is the activity of professional for promoting the sale of goods or services. It provides a direct way of communication to the existing customer about the business and good of service. The main purpose of a advertising is to make a customer aware of the good and services offered by a particular business.It is associate with one way communication only. Under advertising message move from company to customer Nature / characteristic / features 1. Paid form :- advertising is not for free. Advertiser also known as sponsor has to spend money for preparing message buying media and monitoring advertising efforts. It is an expensive tool of promotion. Company has to prepare its advertising budget. 2. One way communication :- advertising involve ...
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Type of joint Bank account

  What is joint account? Joint account is a bank account share between two or more individuals. Joint account are most likely to be used by relatives, couples or business partner who have a level of trust with each others Either or survivor Jointly Jointly or survivor Former or survivor Latter or survivor Anyone or survivor 1. Either or Survivor The majority of joint accounts are “Either or Survivor” nature. This is because these can be accessed and managed by either of the account holders, i.e. the primary account holder as well as the secondary account holder. If one of the account holders passes away, then the account balance can be paid to the “survivor” account holder. 2.Jointly In this, all the transactions need to be signed and mandated by all the account holders. If any of the account holders dies then the account can not be further operated. The balance proceeds shall be payable to the survivor 3.Jointly Or Survivor This type of account is sim...

Chapter 1banking And insurance

  What is bank Bank is a financial institute. Their primary objective is making profit.They collect deposit from the public and lend money to business firms, traders ,farmers and consumers. For the purpose of consumption and investment to make profit and they give other related services. Characteristic/ feature of the bank ๐Ÿ‘‰Dealing in money ๐Ÿ‘‰Accepting of deposit ๐Ÿ‘‰Giving advance ๐Ÿ‘‰Payment and withdrawal ๐Ÿ‘‰Agency and utility services ๐Ÿ‘‰Profit and service orientation Relation between banker and customer Relationship as debtor and creditor : -   on the opening of an account, the banker assume the position of debtor. A depositor remain a creditor of his banker so long as his account carries credit balance. Relationship between the banker and customer is reversed as soon as the customer account is overdrawn. Banker become a creditor of the customer who has taken a loan from the banker and continue in the capacity fails the loan of re paid. Banker as a trustee:-  o...

Explain the term endorsement . What are the essential features of Valid endorsement?and types of Endorsement

  Explain the term endorsement . What are the essential features of Valid endorsement? เคชृเคท्เค ांเค•เคจ (endorsement) เคถเคฌ्เคฆ เค•ी เคต्เคฏाเค–्เคฏा เค•ीเคœिเค। เคตैเคง เคชृเคท्เค ांเค•เคจ ( endorsement) เค•ी เค†เคตเคถ्เคฏเค• เคตिเคถेเคทเคคाเคं เค•्เคฏा เคนैं? Endorsement - An endorsement is the mode of negotiating a negotiable instrument. A negotiable instrument payable otherwise than to a bearer can be negotiated only by the endorsement and delivery. An endorsement, according to sec 15 of the Negotiable instrument Act is "when the maker or holder of a negotiable instrument signs the same, otherwise than as such marker. For the purpose of negotiation on the back or face there of or on a slip of paper annexed there to, he is said to endorse the same and is called the endorsee. the endorsement is on the back of the instrument through it may be even in the face of it. Where no space is left on the instrument, the endorsement, the endorsement may be made on a slip of paper attached to it. This attached slip of paper is called "Allonge...

Function of salesman

Function of salesman Define salesman A man whose job involves selling or promoting commercial products, either in a shop or visiting locations to get orders. เคเค• เคต्เคฏเค•्เคคि เคœिเคธเค•ी เคจौเค•เคฐी เคฎें เคตाเคฃिเคœ्เคฏिเค• เค‰เคค्เคชाเคฆों เค•ो เคฌेเคšเคจा เคฏा เคฌเคข़ाเคตा เคฆेเคจा เคถाเคฎिเคฒ เคนै, เคฏा เคคो เค•िเคธी เคฆुเค•ाเคจ เคฎें เคฏा เค‘เคฐ्เคกเคฐ เคฒेเคจे เค•े เคฒिเค เคธ्เคฅाเคจों เคชเคฐ เคœाเค•เคฐ।   1. Selling  (เคฌेเคšเคจा) The fundamental duty of a salesman is selling. This duty includes meeting the prospects, presenting and demonstrating the products, inducing the prospects to buy, taking orders and effecting sales. เคเค• เคธेเคฒ्เคธเคฎैเคจ เค•ा เคฎौเคฒिเค• เค•เคฐ्เคคเคต्เคฏ เคฌिเค•्เคฐी เค•เคฐเคจा เคนै। เค‡เคธ เค•เคฐ्เคคเคต्เคฏ เคฎें เคธंเคญाเคตเคจाเค“ं เค•ो เคชूเคฐा เค•เคฐเคจा, เค‰เคค्เคชाเคฆों เค•ो เคช्เคฐเคธ्เคคुเคค เค•เคฐเคจा เค”เคฐ เคช्เคฐเคฆเคฐ्เคถिเคค เค•เคฐเคจा, เคธंเคญाเคตเคจाเค“ं เค•ो เค–เคฐीเคฆเคจे เค•े เคฒिเค เคช्เคฐेเคฐिเคค เค•เคฐเคจा, เค‘เคฐ्เคกเคฐ เคฒेเคจा เค”เคฐ เคฌिเค•्เคฐी เค•ो เคช्เคฐเคญाเคตिเคค เค•เคฐเคจा เคถाเคฎिเคฒ เคนै।   2. Guiding the buyers (เค–เคฐीเคฆाเคฐों เค•ा เคฎाเคฐ्เค—เคฆเคฐ्เคถเคจ)  A salesman should guide the buyers in buying the goods they want. เคเค• เคธेเคฒ्เคธเคฎैเคจ เค•ो เค–เคฐीเคฆाเคฐों เค•ो เค‰เคจเค•े เคฎเคจเคšाเคนे เคธाเคฎाเคจ เค–เคฐीเคฆเคจे เคฎें เคฎाเคฐ्เค—เคฆเคฐ्เคถเคจ เค•เคฐเคจा เคšाเคนिเค।   3. Attending to complaints (เคถिเค•ाเคฏเคคों เคฎें เคญाเค—...

Types of crossing cheque

  Types of crossing of cheque General crossing cheque Special crossing cheque เคธाเคงाเคฐเคฃ เคฐेเค–ांเค•िเคค เคšैเค• (General Crossed Cheque): Cheque is said to be crossed generally when it bears across its face any of the following ๐Ÿ‘‰ Two transverse parallel lines ๐Ÿ‘‰ Two transverse parallel line with the word "& company"or "& co". ๐Ÿ‘‰ Two transverse of parallel lines with the abbreviation of the word "& company". ๐Ÿ‘‰ Two transverse  parallel lines with the word "not negotiable" ๐Ÿ‘‰ Two transverse parallel lines with the word "account payee only" The cheque crossed generally does not cease to be negotiated further. The collecting banker can collect the proceeds of cheque in the account of that person mentioned on the cheque. A crossed cheque can be made bearer cheque by cancelling the crossing and writing that the crossing is cancelled and affixing the full signature of drawer เคœिเคธ เคšैเค• เค•े เคฌाเคˆ เค“เคฐ เค•े เค–ेเคจे เคชเคฐ เค•ेเคตเคฒ เคฆो เคฐ...

Type of cheque

  Define the term cheque?? เคšेเค• เคถเคฌ्เคฆ เค•ो เคชเคฐिเคญाเคทिเคค เค•เคฐें?? Cheques is a negotiable instrument used to make payment in day to day business transaction minimise the risk and possibility of loss it is used by individual, businesses, corporate and other transact for making and receiving payment เคšेเค• เคเค• เคชเคฐเค•्เคฐाเคฎ्เคฏ เคฒिเค–เคค เคนै เคœिเคธเค•ा เค‰เคชเคฏोเค— เคฆिเคจ-เคช्เคฐเคคिเคฆिเคจ เค•े เคต्เคฏाเคชाเคฐ เคฒेเคจเคฆेเคจ เคฎें เคญुเค—เคคाเคจ เค•เคฐเคจे เค•े เคฒिเค เค•िเคฏा เคœाเคคा เคนै เคœिเคธเคธे เคœोเค–िเคฎ เค”เคฐ เคนाเคจि เค•ी เคธंเคญाเคตเคจा เค•เคฎ เคนो เคœाเคคी เคนै। เค‡เคธเค•ा เค‰เคชเคฏोเค— เคญुเค—เคคाเคจ เค•เคฐเคจे เค”เคฐ เคช्เคฐाเคช्เคค เค•เคฐเคจे เค•े เคฒिเค เคต्เคฏเค•्เคคि, เคต्เคฏเคตเคธाเคฏों, เค•ॉเคฐ्เคชोเคฐेเคŸ เค”เคฐ เค…เคจ्เคฏ เคฒेเคจเคฆेเคจ เคฆ्เคตाเคฐा เค•िเคฏा เคœाเคคा เคนै। Different type of cheque Open cheque  (เค–ुเคฒा เคšेเค•) bearer cheque  (เคฌेเคฏเคฐเคฐ เคšेเค•) Order cheque  ( เค†เคฆेเคถ เคšेเค•) Crossed cheque  (เค•्เคฐॉเคธ्เคก เคšेเค•) Anti date cheque (เคชीเค›े เค•ी เคคाเคฐीเค– เคตाเคฒा เคšेเค•) Post date cheque (เค†เค—े เค•ी เคคाเคฐीเค– เคตाเคฒा เคšेเค•) Stale cheque  (เค•ाเคฒ เคฌाเคงिเคค เคšेเค•) Multilated cheque Bearer cheque (เคฌेเคฏเคฐเคฐ เคšेเค•) A bearer cheque is the type of cheque that allows the person bearing or carrying the cheque to the bank to receive the payment...