Question and question

  What is Advertising:-  Advertising refer to a means of communication with the user of a product or services. Advertisements are message paid for those who send them and are intended to inform and influence people who received them. Advertising is the activity of professional for promoting the sale of goods or services. It provides a direct way of communication to the existing customer about the business and good of service. The main purpose of a advertising is to make a customer aware of the good and services offered by a particular business.It is associate with one way communication only. Under advertising message move from company to customer Nature / characteristic / features 1. Paid form :- advertising is not for free. Advertiser also known as sponsor has to spend money for preparing message buying media and monitoring advertising efforts. It is an expensive tool of promotion. Company has to prepare its advertising budget. 2. One way communication :- advertising involve ...